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SoFi

SoFi

FinanceSoFi.com
16 creators
121.3M total reach
142 competitors
Updated 2026-04-14
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SoFi sponsors 16 YouTube creators including Nate O'Brien (1.3M), Ted Nivison (2.4M), Brittany Broski (2.6M), Your Rich BFF (1.2M), Call Her Daddy (2.0M). Their creator roster spans business, entertainment, education categories. SoFi shares creators with Incogni, Rocket Money, BetterHelp, and 139 other brands.

Intelligence

Competitor Overlap (142)

IncogniIncogni
5 shared creatorsCompare
Rocket MoneyRocket Money
5 shared creatorsCompare
BetterHelpBetterHelp
4 shared creatorsCompare
OperaOpera
4 shared creatorsCompare
SailySaily
4 shared creatorsCompare

Potential fits (15)

SoFi doesn't sponsor these creators yet, but their current sponsors mention them

Taylor Swift
Taylor Swift
mentioned by Airrack, Cody Ko +2
Doctor Mike
Doctor Mike
mentioned by Airrack, Cody Ko +2
Mr. Beast
Mr. Beast
mentioned by Airrack, Brittany Broski +1
james
james
mentioned by Cody Ko, Scott Galloway +1
Logan Paul
Logan Paul
mentioned by Airrack & Nate O'Brien

Sponsored Creators (16)

Data may be incomplete. We're continuously expanding coverage.

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