Maybelline

Creator Categories

This brand sponsors creators across these categories

Sponsored Creators (6)

Miley Cyrus@mileycyrus

20.0M subs1 videosSep 2025

Whitney Simmons@whitneysimmons

2.3M subs1 videosDec 2025

Lisa Eldridge@lisaeldridge

2.1M subs1 videosDec 2025

GLAMZILLA@glamzilla

1.0M subs1 videos

Cassidy Huff@cassidyhuff

167K subs1 videosFeb 2026

Katie Jane Hughes@katiejanehughes

72K subs1 videosApr 2024

Competitor Overlap (66)

Other brands sponsoring the same creators

Most overlapA–Z

Huda Beauty

2 shared creators

Nabla

2 shared creators

Beauty Blender

1 shared creator

Benefit Cosmetics

1 shared creator

Better You

1 shared creator

Biocare

1 shared creator

Carla Cosmetics

1 shared creator

Cass Art

1 shared creator

Chanel

1 shared creator

Charlotte Tilbury

1 shared creator

Show 10 moreShow all 66

In Their Network (15)

Creators mentioned by Maybelline's sponsored creators — but not sponsored by Maybelline themselves

Huda Kattan4.3M

Mentioned by 2 of 6 sponsored creators — GLAMZILLA, Whitney Simmons

Doctor Mike14.7M

Mentioned by 1 of 6 sponsored creators — Katie Jane Hughes

Niki Demar9.3M

Mentioned by 1 of 6 sponsored creators — Miley Cyrus

Promise Phan8.5M

Mentioned by 1 of 6 sponsored creators — Miley Cyrus

Shane Dawson7.6M

Mentioned by 1 of 6 sponsored creators — Miley Cyrus

Brooklyn and Bailey7.4M

Mentioned by 1 of 6 sponsored creators — Miley Cyrus

Ethan Klein5.5M

Mentioned by 1 of 6 sponsored creators — Miley Cyrus

Jaclyn Hill5.4M

Mentioned by 1 of 6 sponsored creators — Whitney Simmons

Jackie Aina3.4M

Mentioned by 1 of 6 sponsored creators — GLAMZILLA

Alissa Violet3.4M

Mentioned by 1 of 6 sponsored creators — Miley Cyrus

Show 5 more

Want deeper analysis on Maybelline?

Get notified when new creators join their roster or competitors make moves.

No spam. Unsubscribe anytime.